About Blackpool presentation / research

Blackpool

Introduction

• Most popular seaside resort in the UK
• It became a popular resort during the 19th century when it was connected by rail to much of Northern England.
• The resort has over 3,000 hotels, guest houses and B&B
• Blackpool has been famous for it’s illuminations since 1879. Also the Blackpool Tower is 
  over 158 metres tall and is illuminated by 10,000 light bulbs. The tower was built as a model of the Eiffel Tower in 1891. Blackpool holds many attractions such as theatres like the 
  Winter Gardens and the Grand Theatre. It also has 3 piers NORTH, SOUTH AND 
  CENTRAL and not forgetting the Pleasure Beach.
  
  

  

  
  

BITE TO EAT

• When taking photos I realised that Blackpool does not hold common design language as the majority of it's signage is mixed between serif and sans serif type and colours are varied,
  however, the type always seemed busy.
• I noticed a common trend in the type being very tacky, cheesy, cheap and 
  unprofessional/ unserious
• The type is associated with British tourists due to their being over 13 million a year wanting a cheap, fun getaway including hens and stags . Overseas tourists remain at a low 1%.
  However, a marketing company is now trying to promote Blackpool in the same way as
  Florida markets itself to the rest of the world.
  
  

  

  
  

  

   
  
  

  

  
  

  

  
  
  

  

  
  

  
  

  

  
  

  

   
  
  

  

   
  
  

  

   
  
  

  

   
  
  

  

   
  

  
  

  

  
  

  

   
  
  

  

  
  

COMEDY CARPET

• Comedy Carpet was added to improve Blackpool during 2012. It was created by
  Gordon Young in collaboration with WHY NOT ASSOCIATES.
• Comedy Carpet celebrates comedy on an extraordinary level referring to the work of more than 1,000 comedians and comedy writers.
• The Comedy Carpet contains over 100,000 granite letters embedded into concrete 
  pushing the boundaries of public art and typography.  
  
  
  

  

  
  

  

   
  
  

  

   
  
  

  

   
  
  

  

  
  
  
  

CIRCUS TYPOGRAPHY

• The circus typefaces that people think of when relating to Blackpool are the ones that people think of most which are the  late 19th century typefaces that were originally 
  produced as wood type, and especially multi-colored or 'chromatic' wood type fonts.
  
  Decorative fonts are presented all over Blackpool expressing the fun to be had there. These are fonts with exaggerated serifs and are designed to be presented at a large 
  scale in comparison to body text (14 pt or smaller). They are particularly used for 
  titles and headlines as they are not very legible at a small scale.