Amazon home-screen
1. When opening the Amazon app this is the first page I as a user sees. Due to the app being for all occasions and personal shopping the design is busy and does not instantly connect with birthdays which is what I intend to achieve.
Amazon menu
2. The app offers many options for users to explore. One would argue there are too many options for the user and some could fall under the same bracket. For instance 'Your Account' could contain orders and 'Your Wish List' as well.
Your Orders
3. I like the layout for 'Your Orders'. I feel this is really simply structured and clear to use. It also gives the users options where they only have to click one button to achieve what they want to achieve such as writing a review, view order details and but it again. This also caters for mixed users with different skills sets for technology experience. The app is easy for everyone to use!
Wish List
5. I feel the wish list needs to have an added category where other accounts can see your wish list and purchase the products for you, without you knowing so it can be a surprise! However, to stop several users buying you the same product other users should be able to see once this product has been purchased. This could be shown through the product on the list being dull/ desaturated. The header at the top of the page also allows the user to get back onto the previous page. I feel this is a design element I will keep for my app.
Your account
6. This allows the user to look up all their account settings as well as elements for their personal profile with one click of a button.
7. My app could instantly connect to amazon so the user has to log in to amazon from the amazon app itself or website.
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