Studio Brief 3- Initial Ideas

For this brief, I was given the word 'Controlling' in order to create a typeface from. Therefore, I researched and explored the different meanings and connotations of the word to come up with a variety of ideas which I could use to develop a typeface which represents the word to a certain degree. 

Idea 1.

Referring to one of the ways Erik Spiekerman’s creates his work, which is by looking at a typefaces he likes and  then puts them out of sight his. He will then draw the typefaces himself from memory. I intend to follow this process as I feel it links to my given word ‘Control’ as it looks at the way your short term/ long term memory controls your mind.

Idea 2.

My second idea links to looking at having control of something and not having control over something. Therefore, I intend to look at the process of writing with the left and right hand. I intend to gather a variety of letters which people have written with their left and right hand. I will then merge these together to form a typeface.

Idea 3.

Using a roll of rope, I intend to roughly create letters on a flatbed scanner. I will then control the rope by pulling it either end to shape the letterforms even more.

Idea 4.

Due to the origin of control meaning ‘keep a copy or a roll of accounts’ I will take the word ‘roll’ from this and use a roll of ribbon to create letters and will scan them in.

Idea 5.
I will look at something having a rule such as a grid system in order to control my typeface.